The Noble Brand

We provide amazing people luxury home fragrance products to help elevate their self-care routine. Our message is one of self-love and self-care, because we believe that everyone is royalty in their own right and should wear their crown proudly.

The Noble Brand is a black, queer, disabled, female-owned company that offers luxury home fragrance products, including soy candles, reed diffusers, and room mists, designed to enhance self-care routines. Our core message revolves around self-love and the philosophy that everyone is royalty in their own right and should proudly embrace their uniqueness. We understand that self-care encompasses both external practices and what we nourish our bodies with internally. This belief drives us to handcraft every product using the highest quality clean, non-toxic ingredients in Detroit, MI.

SYDNEY NOBLE

Sydney Noble was raised by a single mother who skillfully balanced parenting and running her own small business. Growing up, she was encouraged to explore my passions. The examples set by her pillars—her mother and grandmothers, all entrepreneurs—taught her how to cultivate and pursue my dreams while striving to be the best woman she could be. These values formed the foundation for The Noble Brand. The idea for The Noble Brand emerged in 2016, during a period of personal growth where she learned to love and value herself. She explored her identity, what brought her joy, and what made her feel beautiful. This introspection deepened her appreciation for the beauty and worth of those around her. On her journey of self-discovery and self-love, she realized not only her own royalty but also that of everyone around her. She created this brand so that all could flaunt their crowns and embrace their truths through self-care practices, without feeling threatened by others on the same path. Sydney recognized the need to create environments where individuals could feel safe while engaging in their self-improvement journeys. She believes that using fragrance can foster positive emotional responses, influencing thoughts and actions. Drawing from her experiences, Sydney aimed to develop opportunities for others to have enriching self-care experiences, helping them to prioritize their well-being.

Our mission is to bridge the gap between clean ingredients and luxury quality in home fragrance products. We aim to provide consumers with high-quality options that promote wellness without compromising safety or effectiveness. Through careful formulation, we deliver products that enhance self-care routines while ensuring they are made with pure, non-toxic ingredients. 

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